toolmarsa.
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AI shopping assistant

Shop through your AI chat. You stay in control.

Find products, compare reviews, and prepare your basket inside ChatGPT or Claude. You review and complete your purchase on the store.

Request early access Are you a retailer? →

Works today via a Chrome extension · Starting with Noon (UAE).

Shopping assistant Example — illustrative
You
Find a wireless mouse under AED 150 with good reviews.
Assistant
Searching Noon…
Reading reviews for 3 products…

Good news — one option clearly stands out under AED 150:

Silent Wireless Mouse — M-Series 4.5 · 1,240 ratings
AED 129
  • “Super quiet clicks, comfy for long days.”
  • “Battery easily lasts months on one AA.”
Added to your Noon basket Open your basket ↗

Take a look and check out yourself on Noon whenever you're ready.

How it works

How Toolmarsa works

  1. Connect Toolmarsa

    Add Toolmarsa to ChatGPT or Claude, and install the Chrome extension.

  2. Ask in plain words

    Tell it what you're shopping for. It searches Noon, reads real reviews and compares your options.

  3. Review and check out

    It prepares your basket and tries available coupons. You review everything and check out yourself on the store.

See it in action

From a screenshot to a basket.

Show ChatGPT or Claude a photo of something you spotted online. It reads the image, and Toolmarsa searches your store for a close match — adjusting when the first guess misses.

Shopping assistant Example — illustrative
You
Can you find this bag I saw on Instagram?
Assistant
Looking at your image…
Searched “beige knit tote” — no close match
Trying “straw shoulder bag”…
Found a close match

This looks like the bag from your screenshot:

Woven Straw Shoulder Bag 4.7 · 320 ratings
AED 89
  • “Looks just like the pricey designer version.”
Added to your Noon basket Open your basket ↗

Open it on Noon and check out yourself if it's the one.

For shoppers

Shopping, minus the annoying parts.

You make the calls. It does the legwork — and it never buys without you.

  • Big event, long list?

    Hand it over. It finds the items on your list and fills your basket — ready for your final review and checkout.

  • Don't know what to search?

    Show it a photo, say it, or describe it. It finds it.

  • Drowning in reviews?

    It reads them all and tells you the catch.

  • Got a few promo codes?

    Not sure which saves most? It tries the ones you have and keeps the best.

  • Shop on repeat?

    Set up a recurring basket in ChatGPT or Claude's scheduled tasks — Toolmarsa preps it on your schedule.

  • Afraid it'll buy without you?

    It never checks out. You review and pay — always.

Built on trust

Where Toolmarsa draws the line.

For retailers & partners

Put your store inside the AI assistant.

Toolmarsa brings ChatGPT and Claude shoppers to your store — and we build the integration for you. Give us your product API or feed; your items go live inside the assistant, searchable and basket-ready, through your official API, no scraping.

Prefer email? partners@toolmarsa.com
  • A new sales channelShoppers who ask AI what to buy, with clear intent to purchase.
  • We build it for youShare your catalogue and basket APIs — we handle the assistant integration.
  • Found the way people askBy photo, voice, or plain words. The assistant gets it.
  • You keep your customerCheckout, payment and the customer relationship stay on your store. Toolmarsa never handles payment or places orders.
  • Recurring demand, out of the boxYour customers' AI assistant can run recurring shopping on a schedule — so they come back to your store automatically, with nothing for you to build.
Early access

Be first in line.

The full app isn't public yet. We'll email you when access opens.